Type & Soul:
Introducing Typerepublic (video in Spanish)
Type is culture
At Typerepublic, we believe in the power of type design as a means to provide further cultural engagement and enhace meaning.
The Typecraft Initiative
The Typecraft Project is a self-initiated and self-funded project that aims to create — display typefaces from various languishing crafts from each state of India. Each typeface is made from a craft which belongs to a specific region, material, process and context. The income generated from this project is put back into the creation of more such Typecraft typefaces with another craft community in India. We never bargain with craftspeople and funds to them have already been given, at the time of our exchange with them. All work has been created by the crafspeople alone with our supervision and guidance.